A SEAT at THE TABLE: Conversations with Today's Top Industry Leaders

The Key to B2B Sales Mastery: Precision Over Volume

Jane Singer with Margo White

Winning sales isn’t as easy as it used to be - especially in a challenging economic environment with a never ending stream of new competitors coming onto the scene.

It’s no longer enough to have a standout product, a great team or even massive funding (although it doesn’t hurt).   

Now, anyone in B2B sales needs a lot more in their toolkit in order to succeed.  

Meet Margo White, a dynamic strategist and author with over 22 years of experience transforming how traditional industries sell, communicate, and evolve.  

In this episode of A Seat at The Table she’ll tell us:

  • Why precision beats volume - and how to build a system that turns chaos into actionable data.
  • Understanding the deal psychology that is foundational to winning corporate contracts.
  • How identity is what motivates people to buy - not logic or even emotion.


This episode is part of our new Sales Power series, where you’ll learn the power moves that separate sales leaders from everyone else.

I can’t wait to sit down with  Margo and find out how to fire up my sales game!


USEFUL LINKS:

"Survivors, Inventors" - Book Description and Free Download of the first 50 Pages >> https://prospectingbroker.com/survivors-inventors-book/ 

"Survivors, Inventors" Hardcover on Amazon >> https://www.amazon.com/dp/B0FSZ65F7M

Margo on Instagram >> @prospectingbroker (https://www.instagram.com/prospectingbroker/)



Visit A Seat at The Table's website at https://seat.fm